MSNBC, CNN Lose 40% of Viewers Compared to Last Year
/MSNBC and CNN are hemorrhaging viewers. Tee hee. Compared to this same week last year, MSNBC lost 40 percent of its primetime viewers, while CNN lost 44 percent.
Fox News, meanwhile, crushed them both, losing only 16 percent of primetime eyeballs.
The public has wised up. Resistance TV no longer sells like it’s 2017. Just ask Stephen Colbert and Howard Stern.
That Fox News number is the one that counts, for it gives us context. Sure, last year was a presidential election year, which is the Super Bowl for cable news. Unless there’s a war, no one expects cable news to attract the same audience this year. But when Fox News loses only 16 percent of its year-over-year audience and MSNBC and CNN lose 40 and 44 percent respectively, there’s more going on.
Here are the raw numbers from the week of July 21, with the percentage loss from this same week last year.
Average Primetime / Demo Viewers Viewers
FOX: 2.41 million (-16 percent) / 232,000 (-41 percent)
MSNBC: 906,000 (-40 percent) / 78,000 (-58 percent)
CNNLOL: 480,000 (-44 percent) / 89,000 (-54 percent) [MORE]
